One of the most intimidating aspects of trying to promote Slow Fashion is society's blind loyalty to Fast Fashion. In fact, few people are even aware of what the term "Fast Fashion" means, and why it is a problem. Fortunately, Fashion Revolution has been working on this for the past few years, and we have tried to participate in those efforts through different awareness and fundraising events leading up to Fashion Revolution Week. This year, we'd like to get the conversation started again by turning a few heads, with the "I Like It Slow #SlowFashion" Tee. Although it could be considered provocative by some, we hope that it will be the catalyst to stir up the conversation about a topic that can otherwise come...
Last night was our event for Fashion Revolution Week. Guests attended a screening of the documentary film The True Cost followed by a panel discussion featuring Andrea Plell of Ecologique Fashion, Daniela Degrassi of Annaborgia, Luke Swanson of The Tripty Project, Marissa Goodman Thierot of Tempest + Bentley, and myself, representing Belvele. As guests began to arrive, we asked a few of them to pose for the #whomademyclothes campaign. This is a way for consumers to encourage fashion brands to be more transparent about the origin of their products. After watching the film and discussing the serious issues brought to the surface, attendees realized that we can all help demand progress in the fashion industry by asking questions and shopping more...
